Digital Marketing for eCommerce Businesses
According to studies, 81% of shoppers conduct online research before buying (Source: GE Capital Retail Bank); they actually start their shopping journey with online research!
So, if a potential customer wants to buy a new phone, he will try to Google it first and go over the first two pages; And he might as well check the offers published on some of social media platforms.
Based on this study, we can conclude that what is best to do nowadays for any online business, is to invest in Digital Marketing! From social media ads, to paid search ads, Search Engine Optimization SEO and having a well optimized e-commerce website, you can guarantee a higher conversion, a higher ROI (Return on Investment) as well.
In addition, 73% of consumers use multiple online channels to shop (Source: Harvard Business Review), which makes sense in investing in several Digital Marketing activities.
Our Digital Marketing A-Z accredited course is the right choice to discover how you can benefit from every single detail in Digital Marketing! It is a 51 hours of practical training, approved by KHDA, the Knowledge and Human Development Authority in Dubai.
For over 8 weeks, you’ll be picking up proven digital and social media marketing practices such as planning and budgeting basics, all the way to kicking off paid advertising campaigns.
To know more about it, visit the full course here.
Make your Digital presence count!