These two terms are often used interchangeably, but they're not quite the same. In the world of online advertising, both remarketing and retargeting have similar objectives, but they come with some key differences that are important to grasp. Let's break down these terms and learn when it's best to use each strategy.
In today's digital world, local businesses are constantly striving to beat their competition in local search rankings. The battle for visibility in 'near me' searches can be tough, and it's not just about having a catchy business name. Let's explore some simple strategies that local businesses can use to stand out.