It’s not strange anymore, when for most of people a post on the internet can have much more significance than what’s happening in the real world. We evaluate people based on their Facebook and Instagram photos and videos. And we’re often wrong in our judgments.
Successful businesses worldwide intermittently conduct market research to keep up with shifting market trends and to retain their competitive edge. Whether you are running a startup business or you are looking to expand, market research is crucial for understanding the vital characteristics of your target market to boost sales revenue, profit, and ROI.