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Social Media For Business Training Course

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  • Social Media For Business Training Course

Social Media For Business Training Course

Picture of Instructor
Instructor

Elie Sarkis

Categories Short Courses – By Topic
Start Date:

Jul 08, 2026

$750.00 $950.00
  • Level
    Intermediate
  • Total Enrolled
    2
  • Last Updated
    June 16, 2026

Course Information

  • Course Level: Beginner to Advanced
  • Start Date: Jul 08, 2026
  • End Date: Aug 06, 2026
  • Duration: 9 Modules
  • Early Bid Validity: 01/07/2026
  • Practice Based

About The Course

  • List Item #1
Supportive Materials (1)
Supportive Materials
course benefits
Approved from KHDA, the Knowledge and Human Development Authority in Dubai
Intoact International Certificate of Completion (1)
Certificate of Completion from Intoact International
Live & Practical Sessions
Pre-Recorded Sessions
Project-Based Learning
Learn at your convenience

Get ready to win the Social Media Marketing game in 2026!
Develop your skills online through our social media for business online course. Social Media for Business online course covers everything you need to know about building effective social media strategies, campaigns, and manage social media accounts. You will learn how to manage Facebook and Instagram, LinkedIn, Twitter, TikTok, Youtube & Snapchat from A to Z in a practical way.

With around 30 hours of practical training over a month, this KHDA-approved course will make your Mondays and Thursdays full of valuable knowledge and skills. For over 4 weeks, you’ll be learning social media marketing techniques and practices. The course will teach you the planning and budgeting basics, all the way to kicking off paid advertising campaigns on the social media channels: Facebook, Instagram, LinkedIn, YouTube, Twitter and Tiktok, and Snapchat
The course also highlights different case studies and introduces the core techniques in social media marketing, helping all the participants to apply the best digital practices in their own strategies.

During this course, you will have access to:

  • Lifetime Supportive materials 
  • Open discussion board 
  • Individual expert feedback 
  • Practices & Projects
  • New sessions every Monday and Thursday at 10:00 am (Dubai Time)

Our course is an opportunity to gain the knowledge and necessary skills in order to launch and run effective social media marketing campaigns using the latest online strategies and techniques.

  •  Around 30 hours of training
  • 1 months of access to the training sessions
  •  Lifetime access to all supportive materials
  • Recorded training sessions
  • Live Q&A support sessions with the Trainer on Zoom Live
  • Quizzes & Practices

Who’s this course for:
This course is ideal for start-up business owners, marketing executives, and freelance individuals who seek to perfect their branding and marketing techniques.

No session dates available.

FAQ

Of course. After completing the program, you will receive a Certificate of Completion from Intoact International highlighting the course details including the hours and topics completed. You will also receive the Dubai Government Diploma from KHDA, the Knowledge and Human Development Authority in Dubai.

Yes, our courses are approved by the Knowledge and Human Development Authority in Dubai (KHDA). After completing the training, the certificate will be attested by KHDA. You can attach it to your profile and CV, and use it in your job applications and other related projects.

Definitely. The Social Media course is very practical, and considered one of the best digital marketing courses in the region. All the information are delivered in a guided way to be easily applied in your day to day tasks. You can also mention the program experience and present the Certificate when you apply for new job openings.

The demand for professional Social Media Marketers and Digital Marketers positions is very high. We cannot guarantee employment, but we always connect people attending our training courses with recruiters and companies in our network, whenever they have a new job opportunity.

About the Trainer

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elie-sarkis-digital-expert
Elie Sarkis
Digital Marketing Trainer and Consultant - Managing Partner
View Full Profile
Co-Founder and Managing Partner of Intoact International As the Co-Founder and Managing Partner of Intoact International, Elie leads a digital marketing training and consultancy firm on a mission to empower the marketers of tomorrow with the essential skills needed to thrive in the dynamic digital world. Elie's main goal is to provide practical, hands-on training programs in digital marketing in order to accelerate the worldwide digital transformation. These programs are carefully crafted to drive awareness, engagement, lead generation, and ultimately, increased sales. Elie is well-versed in a wide range of digital marketing areas, including online strategy, social media marketing (SMM), search engine optimization (SEO), e-commerce strategies, search engine marketing (SEM), email marketing, content strategy, influencer marketing, mobile marketing, inbound marketing, and more.
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  • Social media and Digital Marketing strategy
  • New Inbound Marketing understanding
  • Targeted digital marketing plans for diverse audiences
  • Budget planning for different timeframes – Monthly, Quarterly, and Yearly
  • Effective use of strategy templates

  • Crafting an effective Content Marketing strategy
  • Understanding the customer funnel
  • Tailor content for different audiences
  • Recognize and apply social and audience research methods in digital marketing
  • Differentiate New from Traditional Marketing
  • Maximize the use of AI tools for audience-focused content
  • Advanced AI writing using ChatGPT, Bard and other tools
  • Easily design and post with online editors – no technical skills required
  • Stay updated on trends for organic reach
  • Determine optimal post frequency and types
  • Organize with Social Media Calendar Templates

Part 1: Setup & Organic Activities
  • Facebook Pages essentials
  • Negative post management with Page Moderation
  • Exploring Facebook content types and best practices
  • Optimizing pages and content for search ranking
  • Connecting Facebook Page to Instagram and WhatsApp Business
  • Effective use of hashtags on Facebook
  • Creating tracking links for content monitoring
  • Learn how to use all features of the new Meta Business Suite
  • Easy scheduling on Facebook and Instagram
  • Analyzing insights and reports for informed decision-making and optimization
Part 2: Getting ready for Facebook & Instagram Ads
  • Detailed explanation of the Meta Business Suite & Business Manager
  • Setting up Business Manager & Meta Suite
  • Understanding the settings dashboard and its features
  • Facebook for Business vs. Personal Ads Manager
  • Adding the pages & Creating Ad Accounts for every business
  • Managing the business roles for efficient team collaboration
  • Connecting Facebook & Instagram with the Website - Meta Pixel Payment’s setup
  • Creating Catalogs & Shops
  • Omnichannel marketing - Connecting Socials with website

Part 1: Create Ads that Get Results
  • Ads objectives for diverse marketing goals
  • Understand how ads work
  • Ad campaigns and Ad sets structure
  • Optimize the target audience to reach the right people
  • Learn what targeting works for various industries
  • Master the does and don’ts in Meta ads.
  • Learn how to set the right budget for your campaigns
  • Exploring different Facebook bidding types
  • Choosing the right content for the right ad to maximize results
Part 2: Advanced Optimizations
  • Setting up conversion tracking for campaign success
  • Monitor the performance of a promotion - Basic to Advanced
  • Performance & Analytics Metrics
  • Remarketing on Facebook & Instagram - custom audiences & lookalikes
  • Target your own database, emails, or phone numbers – Advanced targeting
  • Target the website visitors and the people who engaged with your pages on Facebook & Instagram

  • Build a professional Instagram profile
  • Instagram content best practices
  • Grow your account organically, without buying fake likes Stories & highlights for business
  • Cross-promoting and repurposing the content for a wider reach
  • Instagram verification – How & Why
  • Instagram Hashtags best practices
  • Reels best practices
  • Instagram Analytics & Metrics
  • Create effective Instagram campaigns and success stories
  • Instagram Tools - creating videos, reels and stories easily
  • How to strategically choose the best influencer for your brand
  • How to deal with influencers and track performance

LinkedIn Personal Profile Optimization
  • LinkedIn personal account vs. LinkedIn company pages
  • Build a solid LinkedIn profile
  • Optimize your LinkedIn profile for the search engines
LinkedIn Business Pages
  • Create a professional LinkedIn company page
  • LinkedIn content strategy & best practices
  • Optimize the content for the SEO to increase visibility on the search results
  • Tips & Tools including the best time to post online and analytics
  • Top LinkedIn mistakes to avoid
  • B2B & B2C Marketing Strategies on LinkedIn
  • LinkedIn advertising - Create effective ads to generate leads and conversions
  • LinkedIn Ad targeting details (target by job title, company, education ...)
  • Personalized ad messages on LinkedIn
  • Improve business exposure in LinkedIn to increase revenue potential for the business

  • Creating Your Own YouTube Channel
  • An introduction to YouTube policies & guidelines
  • How to optimize YouTube channels and videos for the search engine
  • How to run YouTube monetization and earn money
  • Engage users by adding different elements to the video (Cards, End-Screens, etc.)
  • Divide Youtube videos into chapters.
  • Marketing & Ads to get more views
  • Advanced tips and tricks to improve your YouTube Channel
  • B2B & B2C Marketing Strategies on YouTube
  • Highlights on creating effective YouTube ads from Google Ads
  • Improve business exposure on YouTube

  • Twitter
  • Twitter Marketing growth strategy
  • Content strategy, frequency and types
  • Twitter Hashtags, trends & tools to find the best hashtags.
  • Twitter Marketing & Ads to get followers, retweets, generate leads, boost clicks, and drive sales.
  • Ads pricing and best practice
  • Targeting details
  • Linking Twitter to the website
TikTok
  • Branding Your TikTok Profile For Business
  • Creating A Hashtag Challenge
  • How Businesses Use TikTok In the real World
  • Best TikTok marketing strategies to increase followers
  • TikTok Marketing Do’s And Don’ts

  • Business Account Setup
  • Creating Accounts with the Proper Billing
  • Understanding different types of accesses
  • Ad Campaign Structure: Campaign; Ad Set; Ad
  • Ad Campaign Objectives; Different types of ads
  • Using the best creatives for the ads
  • Optimizing the target audience, age, location, gender and placements
  • Measure and optimize campaigns
  • Remarketing on Snapchat
  • Remarketing Strategy
  • Creating Custom Audiences
  • Pixel Implementation
  • Creating and Tracking Conversions

Benefits

  • List Item #1
Direct Support From The Trainer
Get expert guidance from our trainer, Elie Sarkis, throughout the course. Engage on our learning platform, ask questions, and receive valuable feedback.
Flexible & Interactive Learning
Learn at your own pace with 24/7 access to course materials, live interactive sessions, and a mix of video lessons, practical exercises, and quizzes to enhance your learning experience.
Certificate Of Completion from the Knowledge and Human Development Authority In Dubai
Earn a certification accredited by the Knowledge and Human Development Authority in Dubai to strengthen your professional credentials and enhance your career opportunities.
$750.00 $950.00
$750.00 $950.00
  • Level
    Intermediate
  • Total Enrolled
    2
  • Last Updated
    June 16, 2026

Course Information

  • Course Level: Beginner to Advanced
  • Start Date: Jul 08, 2026
  • End Date: Aug 06, 2026
  • Duration: 9 Modules
  • Early Bid Validity: 01/07/2026
  • Practice Based

Course Info

  • Beginner to Advanced

Recommended For You

3000+
Students
10+
Supportive Materials and Templates
2+
Practices and Quizzes

Learn Live, Ask Questions, Get Guidance

Participate in weekly live Zoom sessions designed for Q&A, practical discussions, and direct interaction with our trainer Elie Sarkis.

Sessions are  held Every Wednesday, from 6:00 PM – 7:00 PM (Lebanon Time) / 7:00 PM – 8:00 PM (UAE Time).

Who is This Course For

Small Business Owners

This course is perfect for small business owners who want to take control of their digital marketing, attract more customers, and grow their brand without always relying on external agencies.

Marketing & Professionals

Freelancers

Learn to manage social media and digital marketing accounts professionally, showcase your expertise, and build a strong personal brand. This course will equip you with the strategies to grow and retain a steady stream of clients.

Marketers

Marketers looking to transition into social media marketing will gain the skills needed to excel in this fast-evolving field. From strategy to execution, this course equips you with the tools to manage social media professionally, and drive engagement.

After completing this training program, you will be able to:

  • Create a professional social media strategy
  • Maintain an effective digital presence on the social platforms
  • Develop social media marketing campaigns followed by consistent monitoring and analysis
  • Develop effective social media ads
  • Understand the difference between all types of ad campaigns and know what campaign type to use to serve your objectives and maximize the results
  • Do the analytics needed to maintain a good and professional digital presence

at the end of the program you will benefit from the following

  • Attested Certificate by KHDA, the Knowledge and Human Development Authority in Dubai
  • A Certificate of Completion from Intoact International
  • Free stock photos websites
  • Viral Marketing case studies
  • Successful Social Media campaigns
  • Viral Marketing case studies
  • Successful Social Media campaigns
  • Social Media Ads e-books
  • Content creation materials & tools
  • Useful online tools & templates

Recommended For You

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