Elie Sarkis: The Digital Visionary Shaping the Middle East’s Marketing Future

We are proud to share that Intoact International and our CEO, Elie Sarkis, have been featured in Gulf News (via Next Gulf Insights), highlighting the vision, impact, and innovation that continue to drive our mission forward.

The article traces Elie’s journey over the past twelve years, showing how his experience across different industries and international markets shaped his understanding of digital transformation. From early on, he recognized that businesses in the region needed more than just theoretical knowledge, they needed practical skills and strategies that could be applied immediately to achieve real results. This insight laid the foundation for what would later become Intoact International.

At Intoact, we were built on the belief that knowledge must be actionable. Our programs are designed not just to teach digital marketing concepts, but to empower professionals and businesses to put them into practice effectively. Whether it’s through our internationally accredited certifications, our specialized short courses, or our private trainings for companies, our focus has always been on bridging the gap between learning and doing.

The feature also emphasizes how innovation is at the core of what we do. The digital marketing landscape is evolving faster than ever, with new platforms, technologies, and consumer behaviors reshaping the way businesses connect with their audiences. Intoact has made it a priority to stay agile and adaptive, ensuring that our learners and partners are always ahead of the curve. From AI applications in marketing to advanced analytics and content strategies, we continue to update and expand our offerings so that our community gains the skills most relevant to today’s challenges.

Most importantly, the recognition highlights the impact Intoact has already created. Thousands of learners and professionals have taken our programs, gaining career opportunities, growing their businesses, and reshaping the digital presence of brands across the Middle East. For us, this is the most meaningful achievement, seeing our work translate into real growth stories.

Being featured in Gulf News is not only an acknowledgment of Elie Sarkis’s vision, but also a celebration of the Intoact community: our team, our students, and our partners who make this journey possible.

You can read the full feature here: UAE’s Most Influential CEO to Watch in 2025 – Next Gulf Insights