LinkedIn Marketing Course
LinkedIn is the largest network for professionals and a place where you can find a new audience for you and your business, market your content and events, recruit teams, and connect to decision-makers.
This course provides the best practices to promote your profile or brand on LinkedIn; it helps businesses create a page to establish a company presence, attract and engage new followers, and promote its products and services. It also highlights the recruitment process on LinkedIn and how the personal accounts can be optimized so they can be found in this platform’s searches.
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Topics to be covered
Module 1
- LinkedIn personal account vs. LinkedIn company pages
- Build a solid LinkedIn profile
- Optimize your LinkedIn profile for the search engines
Module 2
- Create a professional LinkedIn company page.
- LinkedIn content strategy & best practices.
- Tips & Tools including the best time to post online, online tools for content creation, posting and analytics.
- Top LinkedIn mistakes to avoid.
Module 3
- B2B & B2C Marketing Strategies on LinkedIn
- Create effective ads to generate leads and conversions
- LinkedIn Ad targeting details (target by job title, company, education ...)
- Personalized ad messages on LinkedIn
- Improve business exposure in LinkedIn to increase revenue potential for the business
AFTER COMPLETING THIS TRAINING PROGRAM, YOU WILL BE ABLE TO
- Optimize your LinkedIn Profile to get more visibility and generate leads
- Create a professional LinkedIn Company page
- Drive traffic to your website using LinkedIn posts
- Generate leads using LinkedIn ads
- Create Job Posting and other related ads
AT THE END OF THE PROGRAM YOU WILL BENEFIT FROM THE FOLLOWING
- Certificate of completion from Intoact
- LinkedIn Marketing supportive materials
FREQUENTLY ASKED QUESTIONS FAQs
- Do we receive a certificate after attending the course?
Of course. After completing the program, you will receive a Certificate of Completion from Intoact International highlighting the course details including the hours and topics completed. You will also receive the Dubai Government Diploma from KHDA, the Knowledge and Human Development Authority in Dubai. - Is the LinkedIn Marketing course accredited?
Yes, our courses are approved by the Knowledge and Human Development Authority in Dubai (KHDA). After completing the training, the certificate will be attested by KHDA. You can attach it to your profile and CV, and use it in your job applications and other related projects. - Does the course help us finding a job in social media or digital marketing?
Definitely. The LinkedIn Marketing course is very practical, and considered one of the best digital marketing courses in the region. All the information are delivered in a guided way to be easily applied in your day to day tasks. You can also mention the program experience and present the Certificate when you apply for new job openings. - Can Intoact International guarantee a job vacancy for us?
The demand for professional Social Media Marketers and Digital Marketers positions is very high.
We cannot guarantee employment, but we always connect people attending our training courses with recruiters and companies in our network, whenever they have a new job opportunity.
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